Lena Dunham And Jemima Kirke Star In Body-Positive Shoot For Lonely Lingerie

Lena Dunham And Jemima Kirke Star In Body-Positive Shoot For Lonely Lingerie

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Lena Dunham and Jemima Kirke have teamed up with body-positive underwear brand Lonely to model its new line of lingerie.

The ‘Girls’ stars posed for the brand’s ‘Lonely Girls’ project – a series of candid portraits of women wearing Lonely Lingerie in their own way and in their own spaces.

Lonely

Lonely Lingerie’s founder Helene Morris created the brand with a dedication to celebrating and loving bodies, and the women who inhabit them.

The New Zealand-based designer deliberately branches away from ‘typical’ lingerie advertising, which is often aimed at attracting men.

Lonely

“We wanted to represent women in a positive and powerful way,” Morris told i-D Magazine.

“We want women to look at our imagery and realise that they don’t have to be a certain way to feel beautiful. We simply wanted to offer the idea that it’s okay to be yourself.”

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